Jun 15, 2022
In Fashion Forum
According to the National Bureau of Statistics on executive list January 18, 2021, at a meeting introducing the operation of the national economy, the total retail sales of social consumer goods in 2020 will be 39.1981 trillion yuan, down 3.9% year-on-year, and executive list the national online retail sales will be 11.7601 trillion yuan, an increase over the previous year 10.9%, accounting for 30% of the total retail sales of consumer goods. E-commerce has developed from the 1990s to today, and the proportion of online retail has increased from 0% to 30%, which has achieved a headwind. However, the era of high online growth has passed the ceiling. It can be seen that although the proportion of executive list online sales has continued to increase, it has generally slowed down. Growth from the perspective of users: According to the financial reports of Ali and Pinduoduo, as of 2020: Ali-based e-commerce users have reached 779 million, and the number of active buyers of Pinduoduo for many years has reached 788.4 million. China Internet Network Information Center (CNNIC) released the 47th "Statistical Report on Internet Development in China" in Beijing, showing that as of December 2020, the number of Internet users in executive list my country reached 989 million, And Pinduoduo e-commerce users accounted for 80% executive list of Internet users. , excluding young children and elderly people who cannot have payment accounts, the penetration rate of nearly 80% of e-commerce users has reached the ceiling. From the executive list perspective of categories: whether it is standard home appliances, 3C books, medicines, semi-standard cosmetics, mother and baby milk powder, or non-standard clothing, department stores, and virtual airline tickets, hotels and restaurants, online penetration has been deep, and some of them account for more than 50%.